If you don't already know, we're living in a highly commercialized world where everything is based upon the need for consumers like us to buy, buy and buy. Therefore, everywhere you go, you'll be bombarded with all kinds of advertisements trying to conjure up feelings in your that you need that particular product and subsequently fall prey into buying it. Undoubtedly some advertisements are really funny and cute, while others make you scratch your head wondering what the heck the advertisement is trying to convey.
Although I really take my hat off those advertisers that seek to create new advertisements day in and day out to promote their products, be it a sale or otherwise. But some just fall flat and makes people shout "LAME" when they see it.
I for one, think this advertisement is lame. I don't know about you but the guy behind the window, "the so-called son" was just expressionless. What the?!!!!
The funny thing is, even though the advertisement may be boring and lame, without realizing it, it had achieve its primary goal: which is to grab your attention to it. The fact that you actually rated the advertisement proved that they got the message across and you'll unconsciously think about their product without even knowing it.
Amazing right? Next time, try and pay close attention to your reaction everytime you watch an advertisement.